The ad shows a ballet dancer’s daydream. Its aim is to show the determination of a highly trained dancer while also sending a message of hope for the arts and capturing the community spirit which, its creators say, is guiding the world through this crisis.
TAMARA ROJO: 'DESPITE EVERYTHING, IT’S A VERY CREATIVE MOMENT'
English National Ballet will return to the stage soon, but dance’s wider future looks precarious. The company’s artistic director tells us about bubbles, business models, and ballet classes in her kitchen.